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design+
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To view enlargements of the project, click on the image or links below. For more identity system design, click here.
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Nayiri is a “hand-made” fashion and accessories line. I was asked by owner/designer/button lover, Nayiri Bardakjian to create an identity system and develop a website/online store for her creative goods. I worked with designer Chris Malven on creating the online storefront, nayiri.net. Check it out! |
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Nayiri Logo Design, 2007
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Nayiri Logo, 2007, As every article of clothing and accessory Nayiri makes comes with a button, focusing on that unique element became a priority in the logo design. The logo is a modular system three different elements that can stand alone: the signature logotype, the button "talk bubble" and the button-hole "accents". The modular system allows for diversity in appearance and an additional level of secondary usage.
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Nayiri Website, 2007 Functionality was key in designing Nayiri's site, but we were able to balance clarity and usability with an interface that spoke to Nayiri's unique approach to a fashion line—hand-made, fun and bright.
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